A Massachusetts company is trying to solve a problem faced by legal marijuana consumers: an uninspiring selection of edibles. The frozen treats on offer at dispensaries are largely bland and unimaginative, a result of strict state regulations that bar or prohibit the sale of perishable food items. But ice cream maker Cloud Creamery says it has a solution, and its products will hit Massachusetts dispensaries soon. The company has adapted its recipes to include weed and launched its first cannabis-infused ice creams, Tanzanian vanilla and mango yuzu, made with ingredients sourced directly from small, environmentally sustainable producers. Each 8-ounce serving costs $9 and contains 5 milligrams of THC, the psychoactive component of the cannabis plant.
The company's ice kream use so-called full spectrum
cannabis oil, which retains other cannabinoids and aromatic terpenes from the
original plant, allowing them to create nuanced psychoactive effects. The
company also plans to release a line of gourmet-quality edibles under the Plant
Jam brand and a series of cannabis vape cartridges called K-Chip.
Yung LB, the man who popularized the Runtz strain, cut
the ribbon at the Studio City location's grand opening on June 17 decked out in
a ganja green jacket. Several Joke's Up strain-brand collaborations will be
sold in the shop, including Yung LB's first solo strain, DNA, and Queen Pee's
Pwincess Cutt.
Another new product is B3, a line of gummies and other
candy from Boston-based Ben Cohen, co-founder of the ice cream brand Ben &
Jerry's. The company, which is also a nonprofit organization, will donate some
of its profits to social causes.
Other notable collaborations at the ice kream
dispensary include Honey Combs by rapper Diddy, Credit Champ by Mike the Credit
Champ, Awful Lot of Cough Syrup by artist Desto Dubb, Gross by rapper Juelz
Santana, Knock Out by rapper Jim Jones and Avianne by singer/actress Avianne
Jewler. Yung LB, who helped to popularize the Runtz strain as well as a number
of other Joke's Up collabs, owns a stake in the company.
In addition to its ice creams, the company's Jokes Up
Plaza store in DTLA has also started selling a range of other weed-infused
edibles, vaporizers and flower. The store is open Mon, Tue, Wed, Thu, Fri, Sat
and Sun.
The Jokes Up Plaza store in DTLA opened about a year
ago, but the partnership with the ice kream dispensary was hatched just
recently. The Studio City location will become home base for the Jokes Up
strain-brands, and the joint venture is expected to eventually be rolled out in
other California cities as well. In the meantime, customers can order Jokes Up
weed online. The process is simple: choose your desired product, add it to your
cart and checkout using a credit or debit card. The company ships your order to
a local dispensary for pickup.
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